Case Studies

IBB Helps MediaWorks Transform Its TV Sales Business

The Issue In order to align with global norms, MediaWorks, like other broadcasters in New Zealand, is moving from a Cost Per Tarp (CPT) to a Cost Per Thousand (CPM) TV sales trading method. However, its systems, processes, and operating model needs to be transformed to make this a reality. Our Solution IBB leveraged its…

IBB Helps Foxtel Devise and Execute Its Next-Generation Broadcast and...

The Issue Foxtel recognises the strategic importance of OTT. However, like other global, leading programmers and service providers, the organic growth of OTT products had led to a hybrid model of different technologies, delivery platforms, and commercial support models. This was limiting Foxtel’s ability to compete and grow. The Foxtel Television Centre (FTC), which contains…

Cloud Architecture Redesign

High-growth businesses can outgrow their cloud platforms as well as their office space. IBB helps re-design cloud architecture to make it better able to adapt to current and future needs. The right response can prevent downtime and user frustration in the short term, and make sure the new system scales easily in the medium and…

Multi-Platform Media Industry Analytics

Digital and media businesses thrive on change and movement, and that means they need actionable information to feed good business decisions. Unfortunately there is a wide gap between that information and the collection of raw data. Building a culture of analytics isn’t easy and requires a joined-up approach from the identification of KPIs and their…